THE USE OF PERSONNEL MARKETING TECHNOLOGY IN THE FORMATION OF PERSONNEL OF INSTITUTIONS AND BODIES OF THE FEDERAL PENITENTIARY SERVICE
Rubrics: MANAGEMENT VECTOR
Authors:
1.
Academy of the FPS of Russia
(management and organization of the Penal system’s activities department, head of the department, aleksander.dolinin@yandex.ru)
Ryazan', Russian Federation
Ryazan', Russian Federation
Type:
Article
Pages:
from 386
to 394
Status:
Published
Received:
22.01.2025
Accepted:
20.03.2025
Published:
29.07.2025
Subject area:
VAK Russia 5.1.2
UDC 343.83
UDC 343.83
Language:
Russian
Keywords:
penal system, human resources management, personnel of the penal system, personnel marketing, personnel technology
Abstract (English):
The article presents theoretical approaches to the appointment and application of personnel marketing technology as an effective set of tools for the formation of an organization's workforce; analyzes problematic aspects and priority areas of staffing institutions and bodies of the Federal Penitentiary Service of Russia in the medium term; formulated proposals for the content of a model of personnel marketing technology in the penal system. In the author's opinion, the implementation of personnel marketing technology in institutions and bodies of the Federal Penitentiary Service of Russia will help to reduce the shortage, stabilize the personnel situation, and form a stable, highly professional staff of the penal system.
The article presents theoretical approaches to the appointment and application of personnel marketing technology as an effective set of tools for the formation of an organization's workforce; analyzes problematic aspects and priority areas of staffing institutions and bodies of the Federal Penitentiary Service of Russia in the medium term; formulated proposals for the content of a model of personnel marketing technology in the penal system. In the author's opinion, the implementation of personnel marketing technology in institutions and bodies of the Federal Penitentiary Service of Russia will help to reduce the shortage, stabilize the personnel situation, and form a stable, highly professional staff of the penal system.
Keywords:
penal system, human resources management, personnel of the penal system, personnel marketing, personnel technology
penal system, human resources management, personnel of the penal system, personnel marketing, personnel technology
1. Turchinov, A. I. (ed.) 2008, Personnel management: textbook, 2nd edn, RAGS Publishing House, Moscow.
2. Shchekin, G. V. 2000, Social theory and personnel policy: monograph, MAUP, Kiev.
3. Kibanov, A. & Durakova, I. 2008, ‘Organization of personnel marketing’, Kadrovik. Personnel management, iss. 11.
